Friday, May 18, 2012

Happily Ever After: Stylist Caroline Davis

What a happy Friday it is today. First of all, I am off to a mini vacation in Italy and secondly, I am very honoured to present the inspiring work of one of my blogger friends, British stylist Caroline Davis of Trend Daily. I am pretty sure that some of you know her or her work, but I wanted to dedicate this 'Happily Ever After' blog post entirely to her work as she keeps inspiring me on Instagram and her blog. I love the dreamy touch to her vignettes - the little vintage details embedded in a simple setting, the delicate play with colours or the retro elements in a light-flooded home, all these made me want to learn more about Caroline and her way of working.

As a family mother and someone who followed an interesting career path I decided to ask her a few questions in order to find out more about her way of thinking and creating. Here is my mini interview with Caroline and her really inspiring answers:

Coming from textile design and fashion you've maneuvered your way into interiors consulting and styling. What attracted you to change your career path?

Caroline: I kind of fell in to it by chance after being in marketing and PR. I loved the freedom of being able to create a feature from the simplest object or colour and build it into a photographic story. You also have to move on from project to project really fast and constantly re-invent the wheel, which is perfect for fidgets like me! Textiles, fashion and interiors are all integral to styling, so I'll always have them in my life!

Describe your personal interior style in three sentences.

Caroline: A little bit of Scandinavian. A little bit of Ethnic chic. A little bit of Retro!

Where do you find inspiration?

Caroline: Packaging; nature; car boot sales; colour in everything; textiles; wonderful window displays created by the most incredibly talented people!

What are the qualities of a good interior stylist?

Caroline: Stylists require never-ending vision to turn the ordinary into the extraordinary; energy and enthusiasm to source something new and different;a magpie instinct for collecting anything and everything that may just come in handy one day!; an almost incurable habit of styling every conceivable corner in your own home and the desire to do the same to everyone elses too!!

Being in the business, is there currently a specific trend in interior styling?

Caroline: A stylist will take a trend and make it very personal to them. Pastels for the Summer months and the enduring popularity of mixing vintage with new classics will be interpreted in every conceivable way in the magazines.  The end look could be as natural or as staged and dramatic as you like-the variations in styling are endless!  

Thank you Caroline!

All photography by Caroline Davis of Trend Daily


  1. This is sucha lovely and and warm home. Thanks for shareing sneek peek Igor. Interesting interview too and I am going to see Carolines blog right now.

  2. Great Interview Igor! I already know Caroline but it was nice to find out more about her here. Great work to both of you :)

    Happy weekend and have fun in Bella Italia!

    Ciao, Ciao Xx.

  3. Thank you all my dear readers - your comments are really appreciated!!

  4. I'm with you Igor! Really like Caroline's work too so talented!

  5. Caroline is so creative and talented! Fun to learn more about her and she seems as lovely in this post as she seems on her blog.

    Hope you had a wonderful time in Italy Igor :)

  6. Fabulous post, Igor! I got to know Caroline a little better this weekend so it's a pleasure to discover that she's not only a lovely person but extremely talented. What a warm and eclectic home! I love all her little nooks and vignettes.

    Holly's course would certainly benefit from having her on board as a tutor, wouldn't you agree? ;)

    1. Absolutely, Chi!!! Hope you all had a fab time in Berlin - such a pity I missed that!!! Next time!

  7. Finally, I can comment, hurray.

    Lovely post Mr Igor... back from Italy?
    Yes, we had the pleasure of Mrs Caroline, aka stylist, in Berlin, taking some wonderful shots on Instagram.

    Great selection of photos. Great to see her home which I'll hopefully will be visiting soon for a meet-up. (I might bring Spargel:)

    1. Hey Tina!!! So good to read your comment!!! I am right now in the train from Verona to Munich!! I hope I'll get to meet you ladies soon in London!!!

  8. After meeting her this weekend it feels extra special to see her lovely home!! I can absolutely see her in it ;). Lovely touches and great pictures! Thanks for sharing, Igor! Yours, Thea

  9. Igor and everybody-thank you so so much for all your lovely comments!! I still can't believe you featured me Igor! Make sure you contact us London bloggers when you come over Igor-I promise we won't be too scary!! but it would be really great for us all to meet. Have a great week everyone. Big hugs x :-)

    1. It was my pleasure, Caroline and a London meet-up would be just fab!!!

  10. your blog is wonderful
    nice greetings

  11. Wonderful post Igor - wonderful to see more of Caroline's home, she's such a great stylist isn't she?!
    Please do pop over to London soon - would be lovely to meet you!


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